How I (mostly) Got off Social Media this year

The Secret Portal Business Model

Angels! This is the last, gentle reminder that Clear Channels, the Moon Studio’s very popular and effective newsletter, channeling, communication, and creative practice course begins this weekend
Enrollment ends today, September 3rd, at 5 PM PT.
If you are ready to start a newsletter, either here on Substack or through another provider for your business or freelance career, Clear Channels will help you do that. There’s literally nothing like it, and people love it so much that 50 alums are coming back for our last iteration.
Sign up here.

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At the start of the year, I decided that the Moon Studio would become A Secret Portal Business.*

I didn’t want to feel beholden to social media to promote my offerings.
The only problem was…my business is online.

Whoops!

Everything we’ve been told about the online business space is if we want to survive, we need social media. I had an epiphany: if my business needed to rely solely on social media for survival, I didn’t want to run my business anymore.
I set out to see if that was true, using the principles I teach in Clear Channels .

The premise of Clear Channels is that a value-packed, consistent newsletter will support your work and creative practice. It will offer you opportunities you can’t get anywhere else. Over time, it will also increase your income, and you may be able to run your business entirely from this channel.

There was only one way to find out the extent of my reliance on social: I had to cut the cord and get off Instagram. I had to break the spell that was keeping me unhappy, resentful, and drained. Could my online business survive without it?

There was only one way to find out.
I stopped promoting on IG, and solely focused on the channels I own: our newsletter and podcast.

This year, the Moon Studio presented 6 NEW classes and long form courses:

​Secret Studies: Intuition​
​The Creative Channeler​
​How To Sell Without Selling Your Soul​
​Self Care For the Highly Sensitive​
​The Highly Sensitive in Relationship​
​The Tarot Constellation of 9: The Hermit, the Moon, and the Minor Arcana

I also ran a successful, low-key life life-changing Venus Retrograde challenge only for
our Patreon and Substack paid subscribers!
​
I promoted 2 of those on social media with no more than 2 or 3 posts and a handful of stories. That’s because only 3 of those classes were open to the public.
All the other ones were invite-only: the Secret Portal Business Model.
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This year, I had the time and energy to create all new, fresh curriculum for multiple ideas and theories that had been percolating inside of me around quantum dreaming, channeling, telepathy, time bending, neuroscience and reprogramming, the nervous system, the archetypes, the Tarot, mysticism, and more.
​
The classes were beautiful because everyone inside them was awesome!
I had the time and space to attend to a life outside the business.
I had more energy. More motivation to make great work and show up for my people.
To show up for my ideas, instincts, and intuition!
​
There was space and energy to share more personal pieces on Substack, something I’ve wanted to do for years. In the past year, my Substack subscribers went from 3,500 to 5,600: a 60% increase.
​
(Real talk, the main business newsletter number has stayed the same. That’s ok, because I haven't focused on growth there! I know what I need to do to grow my list.)

Financially, we survived. The Moon Studio has made more $$ than last year.
I repeat, we have made more money this year than last year, when I was promoting promoting promoting on the dreaded app that will not be named anymore.
(!!!!!)
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Getting off the hamster wheel of social media was what I needed.
I could do this because I had a robust clientele and a thriving newsletter that had been poured into for years. I could do this because I am very good at what I do and how I facilitate, and very attuned to what my people need. I could do this because I have developed practices and processes within that assured me that I would be ok if my business failed financially.
​
This is a 9 year.
We’re ending cycles of scarcity.
We’re smashing the lies we’ve told ourselves about what is possible, and who we are. We’re waking up and taking our time, energy, and power back.

I broke the spell that said I had to be chained to a maniacal algorithm zapping my energy.
I broke the spell of dependence on a corporation whose values I oppose.
I broke a belief that helped me question other beliefs I had held about work, worth, energy, and a whole list of other bogus shoulds.
​
The best part?
It made me question many other silent contracts and beliefs have been keeping me stuck, afraid, and resentful. It made me believe that much more is possible for me when I trust myself, make time for my creativity, and make space to follow the life force within. Like any good cord-cutting will do.

As a result, I’m evolving and changing my business.
And other aspects of my life.

There was grief realizing how caught up in BS beliefs and fears I was, not only about success reliant on social media, but also about other ways that I had been led to believe a business “should” run.

I find myself returning to the spirit of when I first started making things.
The principles I held that led to my business exploding in the first 3 years.

The channeling I had received from my guides:

As long as what you put forth is original
As long as it doesn’t exist elsewhere
You will be abundant

It’s ok to feel ashamed when you’ve lost the plot.
Or when you let fear override your intuition.
It’s ok to pivot, change, grow, and move on.
To reaffirm what you already knew this whole time.

In this life, we get on and off the path, over and over.

If you’ve believed any of these lies:
You can’t be creative.
Consistency isn’t possible for you.
Other people can do it, but not you.
Your dreams and ideas and art and work isn't worth investing in with time, energy, and money.
You aren’t intuitive, don’t have anything valuable to share, or can’t trust your channel. You aren’t allowed to try, experiment, or have fun in business.
You can't make money or friends off your ideas or passions.
Everything has to be hard, a disappointment, or frustrating, so why even bother?
You have to be in the “after” stage before you begin a newsletter or public project. You can’t be seen being in process or failing or sending out typos or baring your heart or having an opinion.
You can't share your intuitive gifts, channelings, or ideas with the world.
You don’t have the capacity to be perceived.
You need social media to be successful…

Then Clear Channels is for you! We start this weekend. Enrollment ends in 7 hours. days.
Substack Clear Channelers alum, come say hi in the comments and share your work! <3

P.S. There are still a few scholarships, and also payment plans available. If you read the landing page and still have questions, ask us. We’ll answer between Tuesday and Friday, 10 am-6 pm pt.

P.P.S. Links to some Clear Channel's alums' newsletters can be found here!

* The episode where I outline my dream is here.